Mouchou Lee
Menstruation Tracking App, Dayima, on Thursday announced it has received a new round of investment from Haitong Kaiyuan Investment Co. Ltd, By-Health Co. Ltd, and Dayima founder Chai Ke, raising a total amount of RMB 130 million (USD 20.4 million).
Focusing on providing menstrual period tracking services for women, Dayima also provides users with female-oriented financial products and interactive functions like user forums and voting. Dayima has become a tool, community and e-commerce site for female customers following three years of development. It is now also the most popular women’s health app in China with the largest amount of registered users.
Dayima founder, Chai Ke, has invested in his own company again. The additional investment will hep Dayima to launch its next development plan, hopefully leading to great returns for investors, shareholders and employees.
Dayima’s current investor Haitong Kaiyuan Investment Co. Ltd is a wholly-owned subsidiary of Haitong Securities Company Limited, and has portfolio assets of RMB 20 billion. By-Health Co. Ltd, a diet supplement manufacturer is also involved in this investment round. The cooperation between the two will hopefully be complementary, providing users with both better women’s health supplement products and better community support.
Dayima has completed two rounds of fundraising this year. Following this investment, it will accelerate the pace of the company’s commercialization and make a joint effort to boost the innovative development of the women’s health industry through an integration of online and offline resources.
(Screenshot from Dayima)