A recent survey by San Francisco-based research firm Wristly querying Apple Watch owners, offers prospective may send an alert to Chinese Apple Watch customers who happen to represent the highest demand for Apple watches.
According to the report, out of 330 respondents, 28% said they stopped wearing the Watch within two weeks, and 17% stopped using it within a matter of days.
Exactly half the respondents said they kept their Apple Watch in a drawer with 24% explaining they’ve sold their Apple Watch.
Wristly reports the top reasons for abandoning the product point to a vastly under-performing gadget.
80% of respondents criticized the watch for its limited feature-set, 66% rated it as too slow and 59% of respondents were unhappy with the Watch’s battery life.
For Apple to salvage these users, respondents say they would like to see the following improvements:
- A slimmer design with a tougher case.
- Longer battery life.
- Have the time showing all the time not just with a raised hand gesture.
- Improved Speed
and last but not least
- Activity tracking features more in line with Fit Bit products.