Tencent becomes content partner of The Verge in China

China’s largest Internet service portal Tencent announced on Thursday it will work with American digital media company Vox Media to produce a Chinese version of the technology news and media network The Verge, with Tencent taking full charge of the website‘s management.

Under the agreement, the Digi channel of Tencent News will select pieces from The Verge for translation and reproduction and disseminate the news in Chinese via Tencent’s own platform to reach hundreds of millions of Tencent users. An official WeChat account for the Chinese version of The Verge is also part of the agreement. Tencent will enjoy exclusive copyright of The Verge’s Chinese version.

The Verge went online in 2011 and saw 20 million visits in its first month alone. It covers the intersection of technology, culture, art, entertainment, transport, and science, and is known in the field as a leader in providing product evaluation and press conference live streaming, said Chen Juhong, VP of Tencent.

This is not the first time Tencent has cooperated with overseas media. In late 2014, Tencent announced it was becoming the exclusive content partner of another editorial brand of Vox Media in China, the technology news website Re/code, by which time Tencent had also established partnerships with Business Insider and The Next Web.

(Top photo from Tencent News)

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