UMU founder Li Dongshuo had seen the fast development of the Internet in China, and wanted to use it to increase the efficiency of traditional training and education.
According to Li, UMU stands for the connection of you, me, and us, just like a router connects devices, screens, people, and knowledge.
The company’s logo is a giraffe. Why? In the words of Li: “A giraffe has to eat at 6 if it wants to be full at 9 because of its long neck. Similarly, a man has to learn early before he reaps the fruits of life.”
Co-Founder: Li Dongshuo
Company: UMU
Founded in: 2015
Headquarters: Beijing
Latest financing: Unknown
Nations covered: over 100
Here’s a video interview with Li Dongshuo:
Viewers from China please click here.
AllChinaTech has launched an Indiegogo campaign for our video series “Coding China: 20 must-know startups in video”. Find out more here.
Please read our feature story of Li Dongshuo and his startup UMU:
UMU aims to add interactivity to China’s education and training industry