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20 must-know startups in China: MOGU (Video)

In an era where fashion has innumerable followers seeking “individuality”, the amount of choices has become both more numerous, and more potentially bewildering and confusing. Thus, MOGU was born: an information platform aimed at female fashion fans.

It has quickly built up an astonishing user base of 200 million since its creation.

Vice President: Lin Feng

Company: MOGU

Founded in: 2011

Headquarters: Hangzhou

Latest financing: USD 200 million series D

Registered users: 200 million

Here’s a video interview with Lin Feng

Viewers from China please click here.

AllChinaTech has launched an Indiegogo campaign for our video series “Coding China: 20 must-know startups in video”. Find out more here.

Check out our feature story of Lin Feng and her startup MOGU:

Meet MOGU, China’s online fashion advisor to help millions of women shape their attitude towards life

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