App-based fitness startup Mobiefit secures USD 1.35 M from NB Ventures & MediAssist

Mobile fitness startup Mobiefit secures USD 1.35 M for Pre-Series A

Mobiefit

Founders: Gourav Jaswal, Gul Panag, Shantanu Raghav, Pravar Peri, Sushant Chavan

Founded in: 2015

Financing status: USD 1.35 million for undisclosed round in 2017

Goa-based mobile fitness startup Mobiefit has raised USD 1.35 million in a Pre-Series A funding round led by NB Ventures and existing investor MediAssist India.

Mobiefit was founded in 2015 by serial entrepreneur Gourav Jaswal, Shantanu Raghav, Pravar Peri, Sushant Chavan, and Indian actress Gul Panag. Jaswal is the founder of incubator Prototyze. Peri previously worked as a product manager at investment firm Prototyze Services. Raghav previously co-founded 3D print service provider Solidry, as well as Shoematch.me, which solves product return problems for the footwear segment of the e-commerce industry.

Mobiefit is an app-based fitness startup. It has two apps – Mobiefit BODY and Mobiefit RUN. Mobiefit BODY is a home workout app offering customizable programs for beginners and regular practitioners. It provides users customized training program, a 3-month nutrition kit, and diet plan. It is available in Hindi and English. Mobiefit RUN by comparison is a running companion offering 5K and 10K training with voice guidance and motivation from Indian fitness icons Gul Panag and Milind Soman. The startup claims to have over 100 in-app fitness videos for users from celebrity coaches.

Reportedly, Panag said that with the launch of its paid programs six months ago, Mobiefit became the first fitness app from India to offer training programs via in-app subscriptions.

(Top photo from MobieFit Twitter)

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